Content Marketing

Do you use graphics and photos effectively?

Do you use graphics and photos effectively?

Years ago, we all turned to artists and graphic designers for images. But today's tools allow us to create our own graphics for many purposes. tips for how to choose graphics and photos for your articles, presentations, and training. You'll also find tools you can use for editing them. ...

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Published in Content Marketing

4 Examples of Branding Your Business to Fit Your Strengths

4 Examples of Branding Your Business to Fit Your Strengths

Just as ice cream brands have different flavors and characteristics, so our businesses also need to show our unique qualities to brand them. If you brand your business to fit your strengths, experience, and personality, then you will attract the people you most want to work with and who will most benefit from working with ...

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Published in Content Marketing

Create Engaging PowerPoint Presentations

Create Engaging PowerPoint Presentations

How often have you been to PowerPoint presentations or webinars where you didn't know whether to read the slides or listen to the speaker? When I attend such webinars, I often just copy of the slides and listen to the speaker "on the side". I don't feel like I'm missing anything.

If this how you ...

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4 Keys to Quality Interaction

Quality interaction is essential to all learning and change. Just think about something you wanted to learn or change and didn't receive feedback. Did you ever read a book on writing and you couldn't tell how well you were doing? What about on the job? Did you feel doubtful or stuck afterward? Did you give ...

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10 Steps for Planning a Program Launch: 4th in a series

Event and program launches require a series of steps and lots of planning beyond writing the web pages, articles, and emails. Here are10 steps for planning a program launch. ...

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Published in Content Marketing